Based on Natural Resources Canada’s (NRCan) approved guidelines. Refer to NRCan’s Fuel Consumption Guide available at https://fcr-ccc.nrcan-rncan.gc.ca/en for more information. Full battery charge and ideal conditions are required. Figures will vary with driving and charging habits, speed, accessory use, weather and temperature, battery age, vehicle condition and road condition. In non-ideal conditions, figures may worsen by more than 50%. Battery capacity decreases with time and use which will further reduce range. See owner’s manual for details.
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12 August, 2026
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- Crosstrek retails 3,143 units, and Forester retails 2,004 units for their best-ever July
- Subaru retails 6,840 units in July
(MISSISSAUGA, ONT.) — Subaru Canada, Inc. (SCI) stayed hot through a scorching July, selling 6,840 units in July for a 28.7 per cent increase over July 2025 and marking the company's best July ever. These results account for 41,598 units sold year-to-date.
An IIHS TOP SAFETY PICK +, the Forester remains the ultimate family SUV with safety, functionality, and adaptability at the core. The family-friendly Forester recorded its best-ever July, with 2,004 units sold.
The Crosstrek, an AutoTrader Award winner for the past three years and Canadian favourite, sold 3,143 units for its best-ever July, highlighting the perfect blend of safety, capability, and right-sized versatility.
Additionally, Outback, Solterra, and WRX surpassed their July 2025 sales figures.
“We’d like to thank our award-winning dealer network,” said SCI Chairman, President and CEO, Yoichi Hori. “Their hard work and dedication to their customers ensure a second-to-none uncommon buying experience.”
Sales Performance Summary in July | Metric | Value | | Month's Actual | 6,840 | | Previous Year (Same Month) | 5,316 | | Difference | 1524 | | MTD Sales vs. STLY | 28.7% | | 2026 YTD | 41,598 | | 2025 YTD | 44,828 | | Difference | -3,230 | | YTD Sales vs. STLY | -7.2% | | Q3 2026 | 6,840 |
| Q3 2025 | 5,316 |
| Difference | 1,524 |
| Current Quarter Sales vs. STLY | 28.7% |
Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ont., the company markets and distributes Subaru vehicles, parts and accessories through a network of 96 authorized dealers across Canada. For more information, please visit www.subaru.ca or www.pr.subaru.ca, or follow @Subaru_Canada on X. Julie Lychak Senior Manager, Public Relations & Sponsorships • Marketing & Brand Management +19055684959;ext=725 jlychak@subaru.cam Sebastien Lajoie Specialist, Public Relations (Eastern Region) • Marketing & Brand Management +1514-336-0600;ext=645 slajoie@subaru.ca Madison Marple Specialist, Public Relations • Marketing & Brand Management +19055684959;ext=526 mmarple@subaru.ca
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