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Subaru Canada Renews Canadian Rally Championship Presenting Sponsorship
15 May, 2019

(MISSISSAUGA, ONT.)—Subaru Canada, Inc. (SCI) is pleased to announce its continued support of grassroots rally through the renewal of its presenting sponsorship of the Canadian Rally Championship (CRC).

The two-year renewal is intended to strengthen the sport as a whole in Canada, and includes both rally purchase and contingency programs that will provide financial support to current and aspiring rally participants in Canada.

“Rally has long been — and continues to be — an important pillar of the Subaru brand, especially at the grassroots level,” said SCI president, chairman and CEO Yasushi Enami. “I am excited to see our partnership with the CRC continue as well as to extend these two important programs that will encourage more people to get involved in the sport in Canada — and help them keep at it.”

Rally Purchase Program

Open to Canadian residents holding current, valid CRC licences, the Subaru Canada Rally Car Purchase Rebate Program is intended to provide current and aspiring participants with a rebate on any new Subaru vehicle for rally use.

Approved applicants to the program will be provided with a one-time rebate of up to $10,000 off the purchase price of any new Subaru vehicle. The vehicle must be purchased through an authorized Canadian Subaru dealer, and it must be converted to rally specifications as per the CRC guidelines.

Effective April 1, 2019 to March 31, 2020, the rally purchase program is designed to bring even more competitors into Canadian rally competition. For more information, log on to the CRC website.

Subaru Rally Contingency

SCI continues its contingency sponsorship for the 2019 CRC season, with a program that provides all participating Subaru entries with even more financial incentive opportunities.

For the 2019 season, any registered Subaru participants will be eligible for payouts for simply starting a national CRC event. Additional payouts will also be awarded for the top six Subaru finishers in every CRC event regardless of their overall finish, as well as every Subaru that finishes in the Top 6 overall. Subaru Canada will also provide payouts at the conclusion of the 2019 CRC season for the top Subaru drivers.

Administered by the Canadian Association of Rallysport (CARS), the official sanctioning body of the CRC, the optional contingency program is open to all Subaru entries regardless of home country. To register, log on to the CARS website.

"The Canadian Association of Rallysport appreciates the continued support of Subaru Canada,” said CARS president John Hall. “The programs provided really assist competitors and the events, and help create a vibrant Canadian Rally Championship that has a huge following amongst motorsport enthusiasts across the country."

About Subaru Canada, Inc. Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 94 authorized dealers across Canada. For more information, please visit or or follow @SubaruCanada on Twitter.

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